Hiring head of marketing

Tutor Platform is the leading edtech company in Armenia. With the ambition to continue evolving in the international B2B market we are looking for a head of marketing. Come join our innovative, creative and tech-savvy team to make a positive impact in the world through education.

Your responsibilities

Here’s what we expect you to do:

  • Define KPIs and develop comprehensive, strategic and compelling marketing strategy based on them
  • Identify key audience growth opportunities and transform these in effective campaigns
  • Generate marketing plans that will drive brand awareness
  • Acquire new customers through small, medium and large campaigns via different channels
  • Analyse the campaign results and thus optimize our strategy
  • Develop appropriate, segmented value story assets for Sales
  • Plan, execute the content marketing strategy and run our company’s social media accounts
  • Generate and publish marketing materials, including blog and website posts and presentations

Your qualifications

Here’s what we expect you to have already done:

  • Completed studies: at least Bachelor degree in economics, business informatics
  • 2+ years experience in B2B marketing, brand marketing; ideally with a focus on performance marketing
  • Possess distinct knowledge and skills in marketing enterprise software to B2B customers; preferably in an SaaS/cloud-based model focused on data (quality) management
  • Understand the data quality / data management market and serve as the strategic marketing advisor
  • Possess excellent presentation and communication skills and know how to communicate with all levels of an organization in English fluently (verbal, written)
  • Can work as a self-starter, in a balanced mix of Plan, Manage (others) and Do (yourself, e.g. writing)
  • Have some beginner level of German (nice to have)
  • In addition, you have a particularly high interest in education in the digital field

What we offer

  • An attractive, modern workplace in COWO in the heart of Yerevan
  • A motivated, creative and inspiring team and exciting tasks with a lot of personal responsibility
  • Individual development opportunities, space for new ideas and flat hierarchies
  • Team events in compliance with Health ministry and Government regulations
  • Dynamic training system
  • Health insurance
  • Option for remote working
  • Snacks and beverages

If you think you are a perfect match, hurry up to send your CV to “career@tutor-platform.com” mentioning the title of the position “Head of marketing” on the subject line.

Help us make Tutor Platform the best known and beloved education organisation!


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